Implementation of the Bold Coast Scenic Byway Corridor Management Plan requires an ongoing commitment and partnership among agencies, organizations, businesses, and individuals at all levels. The roles of each are described below along with a tabular description of how their activities will be sustained into the future.

Existing Planning and Implementation Oversight

The Washington County Council of Governments (WCCOG) currently provides staff support to the Bold Coast Scenic Byway Corridor Management process, through a grant from the Maine Department of Transportation (Maine DOT). WCCOG is a municipal membership organization that delivers a wide range of customized planning, advisory and resources development services to help communities build the future of Washington County, Maine. WCCOG programs are funded through state, federal, local, and private grants; state and federal agency allocations; municipal contracts and membership fees. WCCOG maintains strong relationships with all member communities within the Bold Coast region, and is attuned to the diverse array of challenges, opportunities, planning processes, funding requests, and infrastructure developments that affect each municipality. WCCOG provides services to its member communities through ongoing partnerships with many state, federal, and regional agencies, including: State
  • Department of Agriculture, Conservation, and Forestry
  • Maine Department of Economic and Community Development
  • Maine Department of Environmental Protection
  • Maine Department of Inland Fisheries and Wildlife
  • Maine Department of Transportation
  • Maine Office of Tourism
  • Environmental Protection Agency
  • Federal Highway Administration
  • DownEast and Acadia Regional Tourism
  • Downeast Resource Conservation and Development Council
  • Hancock County Planning Commission
  • Maine Sea Grant
  • Washington County: One Community
  • Washington County
  • Northern Maine Development Commission
  • Sunrise County Economic Council
  • University of Maine GIS Service Center

The Role of the Administering Agency - The Bold Coast Partnership

The Bold Coast Partnership (the Partnership) is a network of individuals representing businesses, non-profits, destination marketing organizations, and government agencies. The Partnership is established through an agreement between Washington County Council of Governments, DownEast & Acadia Regional Tourism, Downeast Resource Conservation and Development, and the Sunrise County Economic Council. The Partnership works together with member organizations and communities to oversee implementation of the Bold Coast Scenic Byway Corridor Management Plan, in coordination with other local, regional, and state plans. Washington County Council of Governments will initially staff the Partnership, on a part-time basis and in partnership with the Maine Department of Transportation (as described above), until additional funds are secured to provide greater administrative support to the Partnership in their role of coordinating and expanding partnerships, seeking funds, and implementing projects. Projects such as those identified below will be implemented with the oversight and coordination of the Bold Coast Regional Tourism Partnership:
Organizational Partnerships to Sustain the Byway
Group/Project Action Steps Priority/Needs/Time Commitment WCCOG Partners[1]
Information Racks for high traffic businesses Construct information racks and distribute (filled with local business brochures) to high-traffic tourism businesses. Fill periodically as needed. Very Important. Need minimal funds for design (should be visually related to the Bold Coast vision), supplies; need volunteers for construction of racks. Moderate time commitment (organizational) Regional hardware stores, local craftspeople, CAG
BCSB route map signage Work with MDOT to obtain funds to design, construct, and place several permanent BCSB map-sign displays in several important public locations. Very Important. Continue to work w/MDOT on this project. Include insets w/photos and descriptions of general experiences to be had here – beaches, art, fisheries, etc. Minor time commitment. MDOT, DFT, SISS, LFMA, Destination Cherryfield
Arts/Fisheries Events Organize events at several sculpture and fisheries sites within Byway communities.   Events would focus on telling stories of Byway people, places and culture/history. Very Important. Requires organization of places and speakers, and publicity. Major time commitment, but have strong DFT and SISS support. CAG, DFT, SISS, COC’s, DART, DERC&D, Rotaries, Downtown Associations, Economic Development groups
Online photography/writing contests to gather website materials and promote beauty/inspiration of region. Call for submissions for Bold Coast region photography, drawings, and stories by local adults and youth. Important.   Requires organization, publicity, and prizes. Moderate time commitment. CAG, COC’s, DART, DERC&D, Downtown Associations, Economic Development groups, EDGE, local media
Cherryfield Train Depot Support Destination Cherryfield and the Downeast Sunrise Trail in planning, fundraising, and restoration of the historic train depot into a transportation museum and historic monument to the foundations of the community, trail, and region. Important.   Requires planning and design group, volunteer organization. Requires funds for and donation of materials and labor. All resources necessary exist locally. Longer-term project. Small to moderate time commitment. Destination Cherryfield, DST, DERC&D, DART, MDOT, MRG, area lumber yards
Cherryfield Historic District Walking Tour Support fund-raising efforts for printed brochures. Important. Help identify grant funds and write letter of support. Small time commitment. DART, DERC&D, Destination Cherryfield
Gateway Signage Support gateway communities (Milbridge, Cherryfield, Jonesport, Perry, Lubec) in design of gateway signage/displays/rest areas. Sponsor communities in providing “facelifts” for existing municipal line signs. Important for planning and design to begin soon. Small time commitment. MDOT, DFT, SISS, municipalities, COC’s
Off-site signage Work with MDOT and private businesses to locate way-finding signs at the intersection of Route 9 and Route 193 in Beddington, and at the intersection of Route 1 and Route 3 in Ellsworth. Secondary Importance.Not critical for way-finding, but good for helping encourage more visitors to travel to/through the region. MDOT, private businesses, Ellsworth COC, DART
Cherryfield Historic District walking tour Assist with creating an online app for smart phone users, and website upgrades.   Perhaps audio tours. Secondary importance. Need technology partnerships. Small time commitment once technology partner is lined up. UMM, Cherryfield Historical Society
Bold Coast region podcasts Conduct Bold Coast people video/audio interviews tied to MOT theme for BCSB website. Link to historical societies, libraries, schools, places with public television. Secondary importance. Need technology partnerships. Need host website. Small time commitment once technology partner is lined up. UMM, Local Journalists, Historical Societies, LFMA, DFT, SISS, DSF
Downtown beautification programs for high-need areas(Milbridge and Jonesport) Organize a volunteer week for community beautifications; obtain simple donated materials (paint, flowers, tubs, soil) and labor for improving the appearance of downtown centers or specific sites (such as municipality gateway signs). Important. Need minimal funds or donations of supplies.   Need volunteer labor and refreshments.   T-shirts for volunteers would encourage partnership and spread goodwill. Major time commitment. Could be broken down to smaller bits - just flower boxes, just tree planting,for instance. CAG, COC’s, Rotaries, MAMA, JEDC, local youth groups, EDGE
  Organize window-decorating contest or similar incentives for visually improving empty storefronts in downtown centers. Important. Requires organization and publicity. Maybe a contest and a prize? Major time commitment. CAG, COC’s, Rotaries, MAMA, JEDC, local youth groups, EDGE
  Work with MaineDOT Region 4 to pick up trash from the main byway corridor and contributing side routes. Important. Creates critical first impression for visitors.   Requires organization and publicity, municipal and volunteer assistance. CAG, COC’s, Rotaries, MAMA, JEDC, local youth groups, Towns, DERC&D
Jonesboro/Milbridge/Harrington Pop-up businesses Organize a specific time-frame/event for home-based or explorative businesses to display their wares in empty downtown businesses. Important.   Requires organization and publicity, possibly town permits. Major time commitment. Towns, MAMA, SCEC, JEDC, DART, DERC&D
“Milepost” Byway Guide Create a mile-by-mile documentation of what to expect/see/do along the Byway. Secondary Importance. Requires collaboration with MDOT and use of their special van. MDOT
Buoy Business ID program Have businesses that support/promote Bold Coast travels hang special buoys outside their shops. Create unified theme for buoys, and marketing information. This could be used to encourage participation in the WelcomeME customer service training program. Secondary Importance. Requires coordination with COC’s and private businesses. Requires them and possible purchase of buoys. CAG, COC’s
Itineraries Create 1, 3, 5, and 7- day itineraries for the region. Create themed itineraries based on traveler type or theme type. Very Important. Helps visitors plan for certain types of visits and encourages regional movement. COC’s, DART, SCEC
Maps Update the “Discover Downeast and Acadia” map and distribute with Chronicle videos, etc. Very Important. Very outdated. This map does not depict the Bold Coast Scenic Byway or the Schoodic International Sculpture Symposium. MDOT, DART
AM Radio station promotion Create a recording with Byway information for a special AM radio Byway channel, and locate signs at major travel points stating “tune into AM Station xxxx” Secondary Importance. UMM, MNWR
The Four Byways Region Promote the entire region as a complete scenic byway destination - there are 4 byways in the Downeast/Acadia region! Important. Cost for printing of new marketing materials. Incorporate over time into updates of existing materials. DART, COC’s, DERC&D, DFT, DST. SISS, MDOT
Litterbug Campaign Work with schools and communities on a litterbug campaign to help break the littering cycle in Downeast Maine. Secondary Importance. Little cost, mainly organizing volunteers and advocating for anti-littering. Work with MDOT to insure there are adequate signs at sensitive locations MDOT, EdGE, COC’s, municipalities
Byway Passport Create a “passport” experience that incorporates the most important intrinsic resources. Visitors have the passport stamped at participating locations, and draw to win a prize. Again, there could be several themes. Secondary Importance.   Excellent method of moving people throughout the county. COC’s, municipalities

The Role of Local Communities

The communities on the Bold Coast Scenic Byway are and will remain the leaders in Scenic Byway management, and will retain all of their current authority over land use along the corridor. The Select Board, Town Manager, or Chief of each community will provide local leadership in the implementation of the corridor management plan. These groups will play a primary role in the implementation of the Corridor Management Plan by:
  • Routinely reviewing the Plan, indicating any inconsistencies with the existing comprehensive plan, zoning or ordinances;
  • Interpreting the Plan and related ordinances for persons seeking to change activities located on or near the byway; and
  • Providing information and support as appropriate in preparation of grant proposals for byway improvements.
This Corridor Management Plan and subsequent revisions will be proposed for adoption within the Comprehensive Plan of each town at their annual Town meetings. One official member or designee of each Byway community should serve on the Corridor Advisory Group and act as a liaison to their respective Select Board, Town Manager, or Chief.

The Role of Public Agencies / Institutions

Federal, state and county organizations will support the Scenic Byway through infrastructure development and maintenance, technical assistance and administrative support. Federal Agencies US Fish and Wildlife Service – National Wildlife Refuge (NWR): The Moosehorn National Wildlife Refuge remains under the management of the US Fish and Wildlife Service. Their goals for this portion of the byway are currently compatible with the Corridor Management plan. Federal HighWay Administration (FHWA): The FHWA manages the National Scenic Byway Program. They will continue to provide standards and technical support for creation and maintenance of scenic byways, marketing assistance for byways and financial support opportunities for approved byway enhancements. State Agencies Maine Department of Transportation (MaineDOT): The Maine Department of Transportation will work with town, Tribal, and county governments to support the byway with planning and implementation of improvements that are consistent with the corridor management plan and consistent with local preferences. MaineDOT will provide technical and planning assistance to local governments on matters such as road construction standards, safety, parking facilities and alternative modes of transportation. MDOT will assist in writing federal grant applications for byway improvements, and will seek to provide state matching funds whenever possible. Maine Office of Tourism (MOT): The MOT will continue to support the Scenic Byway through direct marketing, research, and technical assistance. The Scenic Byway group will work closely with the MOT to leverage visibility through full participation and partnership in both the Experience Maritime Maine and the Two-Nation Vacation promotions. Department of Agriculture, Conservation, and Forestry (DACF): The DACF’s Bureau of Resource Information and Land Use Planning will provide financial and technical support for land-use planning along the byway corridor. The DACF’s Bureau of Parks and Public Lands will retain all authority over park and public forest lands within the region. Their goals for this portion of the byway are currently compatible with the Corridor Management plan. Department of Environmental Protection (DEP): The Department of Environmental Protection will provide local governments with technical support to determine the appropriate design of byway improvements to minimize negative environmental impacts. DEP will provide financial assistance, whenever possible, to towns for mitigation of existing environmental problems along the byway. Maine Department of Public Safety: The Maine Department of Public Safety will provide back-up law enforcement services along the byway to control illegal activities such as speeding, operating under the influence and reckless operation. The Maine Department of Public Safety will provide technical assistance to the towns to determine traffic calming and driver education measures to improve safety for persons traveling and living along the byway. State Police service for Washington County is administered through the East Machias headquarters. Maine Historic Preservation Commission: The Maine Historic Preservation Commission is represented on the State Scenic Byways board and will play an active role in educating the local historical societies and providing channels for financial support of inventory, education and preservation activities. International Agencies New Brunswick Tourism, Heritage, and Culture: Tourism New Brunswick is a key partner in the Two-Nation Vacation promotion, and is critical in efforts to unify the visitor’s experience of Canadian and US communities in the Cobscook Bay area. Key International partners include Roosevelt Campobello International Historic Site and the Charlotte County Regional Tourism Association. Regional Agencies Washington County Council of Governments (WCCOG): The Washington County Council of Governments will act as a liaison between the towns and state/federal government. The WCCOG will provide technical assistance in transportation, land use, environmental and other planning, including Comprehensive and Regional Planning. The WCCOG will assist local governments in submitting and implementing federal and state byway improvement grants, and will independently seek grants and implement projects in support of scenic byway goals.  The WCCOG will work directly with Downeast & Acadia Regional Tourism to increase networking between the Bold Coast and Acadia regions and to raise general awareness of the Bold Coast's offerings. Office of the County Sheriff: The Washington County Sheriff’s Office will provide back-up law enforcement services along the byway to control illegal activities such as speeding, operating under the influence and reckless operation. The Sheriff will work with the State Police, local police and constables, and town leaders to determine how to reduce incidences of these and other violations. The County Sheriff's office provides dispatch services and call sharing in which the county is divided into slots serviced by State and County law enforcement at different times. The Washington County Sheriff's Office is located in Machias. County Commissioners: The County Commissioners will provide updates on byway-related development around the county, and will provide feedback regarding the compatibility of scenic byway goals and implementation strategies with County efforts. The Commissioners will provide information and support letters in support of grant applications for byway improvements, and will partner on Byway projects whenever appropriate. At least one member of the Scenic Byway management group will be appointed to attend County Commissioner meetings and act as liaison between the groups. Hancock County Planning Commission (HCPC): The HCPC is an important partner in regional transportation and recreation planning, nature-based tourism planning, and scenic byway promotion. HCPC supports program and infrastructure development for three scenic byways in Hancock County, and will work with the Bold Coast management team on creating cohesive regional byway experiences. Local & Regional Agencies   A large number and range of institutions already support the goals of local communities in the region. These institutions are related to public transportation, natural resources protection, public recreation, public health, public education, local leadership, economic and business development, community revitalization, historic preservation, advancement of fisheries and agriculture, and energy development, to name a few. These organizations will continue their work, which already advance Scenic Byway goals through the cultivation of healthy and sustainable communities.   The Bold Coast Regional Partnership will work closely with local organizations to align long-range plans, programs and infrastructure to most effectively meet shared goals. The Bold Coast Regional Partnership will also enter into funding partnerships with compatible groups to plan and develop development community programs and scenic byway infrastructure.   The following organizations will advance existing work in outdoor recreation access and safety, awareness of environmental and stewardship issues, habitat and resource preservation, and education regarding regional wildlife/plant life/fisheries and traditional methods of resource use.
  • Maine Island Trail Association
  • Maine Bicycle Coalition (active collaboration)
  • Downeast Fisheries Trail/Maine Sea Grant (active collaboration)
  • Downeast Sunrise Trail (active collaboration)
  • Downeast Salmon Federation
  • Downeast Institute
  • Maine Coast Heritage Trust
  • Downeast Coastal Conservancy
  • Downeast Lakes Land Trust
  • University of Maine (Cooperative Extension, Maine Heritage Project, Blueberry Hill Farm Experiment Station, Maine Ice Age Trail)
The following organizations will advance existing work in economic development, business expansion, public health, public education, access to information, local investment and engagement, and cultural/heritage access, awareness and pride. Downeast Acadia Regional Tourism Committee (DART) will provide research and expertise, and will help forge international, state and regional partnerships in marketing the Byway for sustainable tourism. Sunrise County Economic Council (SCEC) will provide educational opportunities for residents and businesses to support economic development and expanded job opportunities. SCEC is a critical partner in assisting businesses expand their services to incorporate more opportunities for visitors to access hands-on experiences of our nature based economy. Downeast Resource Conservation and Development (DERC&D) will continue to support the natural resource based economy through properly managed development, education and job creation. Past and current projects in support of the scenic byway include restoration of historical landmarks, encouraging natural resources education for children and adults, working with the shellfish industry to improve conditions, and holding sustainable development seminars. Maine Woods Consortium (MWC) will continue its work of advancing a “triple bottom line” approach (economy, environment, community) to development and conservation in the Maine Woods region. The work of the MWC is currently concentrated in three areas:
  1. Information sharing to promote awareness, collaboration and innovation among Maine Woods stakeholders;
  2. Expanding the influence of members on relevant large-scale Maine Woods initiatives; and
  3. Incubating and guiding investment in initiatives that advance the economic, community and ecological well-being of the Maine Woods region.
Northern Maine Development Commission (NMDC) will assist with regional goals to expand, diversify and attract business and industry. NMDC will continue its efforts to work with communities in northern and eastern Maine to create the capacity needed to support development. NMDC supports program and infrastructure development for three scenic byways in Aroostook County, and will work with the Bold Coast team on creating cohesive regional byway experiences. Maine Sea Grant sponsors research at Maine’s higher education and research institutions, provides scientific support to decision makers, and engages communities in collaborative problem solving through extension, outreach, and education. Sea Grant develops tomorrow’s marine workforce through formal and informal education programs, fellowships and scholarships. Sea Grant-funded research has aided the development of Maine’s aquaculture industry, and improved stock assessment of lobster and other commercially important seafood species. Maine Sea Grant sponsors and coordinated the Downeast Fisheries Trail, a critical cultural and historic intrinsic quality of the Bold Coast Scenic Byway. The Downeast Fisheries Trail connects historic and active fisheries sites that illustrate the region’s maritime heritage and builds on these local resources to strengthen community life and the experience of visitors. Maine Downtown Center advances preservation-based economic development in Maine downtowns. Three of the Bold Coast region’s communities participate in the Maine Downtown Network program (MDN): Calais, Eastport, and Machias. MDN services help communities build an appropriate organizational and funding base for a comprehensive downtown or neighborhood commercial district revitalization program. MDN communities have access to training by state and national downtown development experts. The Scenic Byway group will support MDN communities and will encourage other communities to participate in the program (i.e. Milbridge, Cherryfield, Jonesport, Lubec). Washington County: One Community will work to improve the quality of life and helping Bold Coast region residents achieve healthy, substance-free, productive, and financially viable lives while respecting cultural and community differences and similarities. University of Maine at Machias will participate in research, education, and project implementation in support of Scenic Byway programs through its Environmental Tourism and Recreation, Biology, Environmental Studies, and GIS programs. Public Libraries will offer information technology to residents and visitors, including but not limited to public Wi-Fi access, and will provide locations for and sponsor educational and cultural programs.

The Role of Community Organizations

  The following community organizations will advance existing work in economic development and business expansion that creates unique opportunities for visitors and residents alike: Historical Societies (Milbridge, Cherryfield, Jonesport, Machiasport, Lubec, Dennysville, Eastport) will participate in research on local historical sites, will provide feedback on the design and placement of interpretive signs for these sites, and will provide research and make recommendations regarding historic preservation. Historical Societies will continue to offer educational programs that engage visitors and residents alike in celebrating local history and culture. Downtown Revitalization Committees (Machias, Eastport, Calais) and Jonesport Economic Development Committee will work to advance economic stability and blight recovery within individual downtown centers. Merchant Associations & Chambers of Commerce (Machias Bay Area, Eastport, Cobscook Bay Area, Ellsworth, Destination Cherryfield, Milbridge Area Merchant’s Association) will market their sub-regions and encourage businesses to expand in ways that contribute positively to the existing culture and character of the Bold Coast region, especially in ways that provide opportunities for visitors to experience local culture through personalized, hands-on adventures.

The Role of Private Organizations

The following private organizations will advance existing work in outdoor recreation access and safety, awareness of environmental and stewardship issues, habitat and resource preservation, and education regarding regional wildlife/plant life/fisheries/agriculture/forestry and traditional methods of resource use.
  • Cobscook Community Learning Center
  • Downeast Maine Outing Club
  • Pathfinders Walking Club
  • Downeast Wreath-makers’ Guild
  • Maine Blueberry Growers Association
  • Maine Lobsterman’s Association
  • Maine Winery Guild
  • Association to Promote and Protect Lubec’s Environment (active collaboration)
The following private organizations will advance cultural/heritage awareness, access, and participation.
  • Beehive Collective
  • Ed Greaves Education Center
  • Lubec Landmarks
  • Maine Coast Sardine History Museum
  • Schoodic International Sculpture Symposium (active collaboration)
  • Salt Coast Sages (writers)
  • Tides Institute
  • The Commons
  • Robert S. Peacock Fire Museum
  • Wahponaki Museum
  • Burnham Tavern

The Role of Private Businesses

Private businesses can support and mutually benefit from Scenic Byway planning, implementation, and management efforts in the following ways:
  • Promote and partner with other Byway businesses and organizations in order to strengthen customer service offerings, expand market areas, create a “critical mass” of local amenities, increase regional connectivity and ease of trip planning, and increase awareness of the region as a prime vacation destination.
  • Participate in locally offered business development and training opportunities;
  • Partner with the Maine Office of Tourism, Downeast & Acadia Regional Tourism, and other similar organizations to increase media coverage of the region.
  • Welcome visitors to the region as if they were friends and family, and help create for them the best experience possible.
  • List businesses with the Maine Office of Tourism, New Brunswick Tourism, Downeast and Acadia Regional Tourism, local Chamber offices, Sunrise County Economic Council, and others;
  • Evaluate marketing materials and update them where possible to showcase the culture, history, and unique opportunities of the region as well as the relationship between individual businesses and the Bold Coast Scenic Byway and region;
  • Evaluate services or products and creatively enhance them to offer an even more unique, personal, Downeast experience that allows the visitor to “get their hands dirty” and that tells unique local stories.
For a list of private businesses currently engaged in the corridor management planning process, see Appendix 5. Resources contributing to Intrinsic Qualities of the Byway, and Appendix 6. Local Way-finding Information. [1] A list of acronyms used in this table can be found at the end of Chapter N. Six-year Action Plan.

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